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May 12, 2023

What is a Lead? Your Golden Ticket to Business Growth

In the busy marketplace of today's sales teams, the term "lead" holds a place of prominence. One of those terms that is universally understood alongside concepts like profit and loss. But let's break it down - what does the term "lead" actually mean? Why does it command such a pivotal position in the intricate dynamics of sales and marketing? Imagine a company, say, ABC Tech, a rising star in the tech industry, boasting a word-class product. Despite having a competitive offering, they were struggling with slow sales numbers. The root of the issue? They were focusing their resources into brand...

Recent Posts

April 23, 2020

Marketing Ideas For B2B During The Covid-19 Outbreak

We’re currently going through one of the biggest pandemics in history. As a result, many businesses have been forced to...

April 17, 2020

Social Proof Examples To Increase Your Conversion Rate

If you own or manage a website and you want to find a tried and tested technique to increase your...

March 31, 2020

Retargeting : How To Bring Website Abandoners Back

It can be tricky when you are sending traffic to your site, only to see almost everyone make a u-turn...

February 10, 2020

PPC Agency London

As a PPC Agency London we handle a variety of clients in a large amount of different industries. As a...

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