LBS Properties saw 60% higher lead volume at 60% lower cost per lead, getting more qualified prospects and smashing their targets.
LBS Properties is a property development and investment management company serving the commercial and residential market in Central London. They work in large-scale, complex property development and investment.
Whilst working on two new developments, LBS needed to generate more qualified leads and sales. Their goal was to schedule viewings and create excitement and interest in the project – they knew they’d need a multi-faceted paid search and paid social approach to meet their targets.
To help them achieve these goals, HelloClicks implemented a bespoke combination of paid search and paid social services. Utilising multi-channel messaging and chat bot automation, they were able to convert more visitors into new leads. Next, they implemented lead nurture follow-ups to ensure potential clients were qualified and ready to commit.
With this strategy, HelloClicks helped LBS complete on both developments within just five months. They improved LBS’s lead volume by 60% and reduced the cost per lead by a massive 60%.
“HelloClicks significantly improved the number and quality of leads through both Google PPC and Paid Social platforms compared to other digital agencies we have worked with, which often do not spend an adequate amount of time to analyse the data.
They were responsive to the sales team’s feedback and adjusted targeting accordingly with almost immediate results. Weekly instead of only monthly lead performance reports were also helpful to allocate spending efficiently.”
LBS Properties Limited
Managing Director @ LBS Properties Limited