June 23, 2021

7 Powerful B2C Lead Generation Strategies That Actually Work

Question: What’s the biggest challenge facing B2C lead generation marketers right now? Building a massive social media following? Delivering the best customer experience? Rocketing brand awareness, maybe? Nope - none of the above. The answer is generating quality b2c leads. But have you ever wondered why it’s so hard to capture high-quality leads? Well, part of the problem is that many of us are going about it the wrong way. See, the consumer landscape has shifted in recent years. Modern consumers don’t want to be blasted with pushy ads or cold emails anymore. As a lead generation company, we regularly...