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May 12, 2023

What is a Lead? Your Golden Ticket to Business Growth

In the busy marketplace of today's sales teams, the term "lead" holds a place of prominence. One of those terms that is universally understood alongside concepts like profit and loss. But let's break it down - what does the term "lead" actually mean? Why does it command such a pivotal position in the intricate dynamics of sales and marketing? Imagine a company, say, ABC Tech, a rising star in the tech industry, boasting a word-class product. Despite having a competitive offering, they were struggling with slow sales numbers. The root of the issue? They were focusing their resources into brand...

Recent Posts

April 26, 2023

How to Generate Leads for Solar : The Definitive Guide

As the demand for clean energy sources grows, solar power has emerged as one of the most viable solutions for...

August 18, 2022

Salesforce Integration Now Live

Our latest addition to our platform is live and helping businesses remove the barrier between sales and marketing performance.  We’re...

June 23, 2021

7 Powerful B2C Lead Generation Strategies That Actually Work

Question: What’s the biggest challenge facing B2C lead generation marketers right now? Building a massive social media following? Delivering the...

May 28, 2020

Product Page : Optimise To Increase Sales On Your Website

You could say that your product page is the most important part of an ecommerce store. As a CRO agency,...

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