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Wildpacks saw a 40% increase in leads at a 22% lower cost per lead


Wildpacks is a recruitment agency that helps young people in the UK find exceptional summer camp jobs in America. Recruits get an experience of a lifetime whilst boosting their CV and learning valuable skills.

Every Wildpacks team member has worked at US summer camps, and they know the industry inside and out. They are always looking for motivated and passionate British recruits, so they wanted to generate more quality leads. They wanted to improve their pre-existing strategy to reach their target demographic.

To help them reach this goal, HelloClicks implemented a custom paid search campaign for the company. In addition, they also focused on display retargeting to reach interested parties who had already interacted with paid ads.

With this strategy, HelloClicks helped Wildpacks improve their lead volume by 40%, and reduced the cost per lead by 22%. Wildpacks now enjoys transparent reporting of leads through to completed registration.

“HelloClicks are extremely attentive, competitive in pricing and knowledgeable. We’ve been really pleased with the service they’ve provided us with over the last couple of years and happy to recommend them!”

Ella Brakefield
Marketing Manager @ Wild Packs Summer Camps

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